Join other tech Sales & Marketing professionals in the community for our next engaging Speaker Series event!
We are honored to welcome Nancie McDonnell Ruder, author and Founder & CEO of Noetic Consultants.
“Balancing the Art & Science of Marketing”
An interactive talk about how today’s marketer can find success in being strong in both the art and science of their field. Based on her book Jack and Jill Went Up the Hill: How Senior Marketers Scale the Heights Through Art and Science, Nancie will introduce us to some of the 50+ senior-level marketers she interviewed to uncover the “secret sauce” of their success. You’ll walk out of the room with insight into where you are on the art–science continuum and how you can strike – maintain a balance.