***SEATS ARE LIMITED, preference given to techfrederick members***

Training: Business Strategy Session 2: Driving Sales

Date: November 10, 2020, 2pm – 4pm

Location: Your remote workspace

Instructors: Doug Lotierzo, Neuberger and Co, Sandler Training

Cost: $250  Techfrederick covers the bulk of the cost through our grant funding, so the cost to attend is only $25, payment link will be sent upon application approval

*** As this training is funded by State of MD EARN Grant funding, the information requested throughout the registration and participation process is REQUIRED by the State of Maryland for their tracking and statistical purposes. ***


Bringing on new customers is hard, especially in this environment.  There are a myriad of different reasons why prospects do not turn into customers.  It would be great if we knew those reasons up front, right? How much time is spent chasing prospects, following up via email or phone to get an update or answers? Do you have longer than ideal sales cycles or get stuck dealing with non-decision makers? How frustrating is it when you send over a proposal but don’t hear back? Do you get hit with objections that sound like “your price is too high” or that “timing is off” or “we are going to stick with our current provider” or “keep it in house?”  

Think about what your current win rate is on proposals sent or demos delivered? What would your business or income look like if that went up 10% or even doubled? Come to this session to learn a selling system that allows you to take control of the sales process, help buyers understand your value, shorten the sales cycle, and covert at a higher rate.  Come learn some techniques to avoid objections, the “chase,” and the painful buyer/seller dance. 

If you are responsible for bringing on new business for your company, this session is for you!

Questions? Contact Brooke Warburton,